V-Traffic and Continental demonstrate the benefits of in-car digital radio in France

Rambouillet, September 16, 2014 – Mediamobile, is offering proof of concept of its latest range of V-Traffic services on DAB by taking part in a pilot project for digital radio launched by automotive manufacturer Continental. The joint objective of this partnership – also involving the broadcaster VDL, Radio France, and local radios – is to deliver a practical illustration of the many advantages of DAB radio for the French automotive industry.

Continental’s full-scale experiment in Yvelines is designed to demonstrate how digital radio can provide a “high-definition” radio experience enriched with multimedia content – at the same time as improving drivers’ road safety and comfort.

For the experiment, Continental and its partners have set up a DAB radio network in Rambouillet, in the outskirts of Paris, featuring all the technical infrastructure needed to collect content and programmes, perform encoding – and broadcast.

The broadcasted radio programmes and information services are picked up by and displayed on the embedded Continental system.

As well as providing radio programmes with HD sound and accompanying multimedia content, Continental’s on-board system offers two V-Traffic services, based on the TPEG1 protocol:

  • Maps displaying traffic flow, travel speeds and congestions.
  • Traffic alerts, providing drivers with real-time information about accidents, road closures, roadworks, breakdowns and other incidents.

DAB digital radio is a reliable way of accessing traffic news, irrespective of the car’s driving speed or the type of journey – and information is twenty times richer than the existing TMC technology.

Directed mainly at carmakers and institutional bodies with responsibility for digital radio in France, the demonstrations are being used to validate listening quality and receiver performance, as well as introduce users to new services and highlight the major potential of this technology in France for in-car use.

Digital Audio Broadcasting: a big step forward in quality and service

Digital Audio Broadcasting (DAB) technology is already in widespread use in many European countries, including Germany, the UK, the Netherlands, Poland, Italy and Norway. Since June 20th this year, France offers a broad range of digital radio programmes available in three cities: Paris, Marseille and Nice.

Designed for difficult reception conditions when on the move, especially in urban environments, DAB is perfect for in-car use. Continental and its partners have been working together to demonstrate that French terrestrial digital radio is reliable and ready to be extended nationwide, on the basis of the existing offering – with the added bonus of data services destined for motorists. This opens the way for a coherent service that is attractive for the car market.

1TPEG: Le TPEG est un protocole défini par le groupement TISA afin de fournir des informations de trafic et de mobilité aux conducteurs. Ce protocole est indépendant de la langue et de la plateforme choisis, et s’adapte facilement aux différentes références de localisation présentes à travers le monde.


About Mediamobile and V-Traffic

Mediamobile markets services under the V-Traffic brand, and is the foremost real-time traffic information service operator in France, Sweden, Finland, Norway, Denmark and Poland. Mediamobile is a subsidiary of the TDF Group, a European leader in broadcasting. Mediamobile’s clients include motor vehicle manufacturers who wish to include traffic information services in their embedded navigation systems, as well as GPS systems manufacturers. Mediamobile’s services are also available via mobile phone operators’ mobile portals and navigation applications. Visit www.v-traffic.com and www.mediamobile.com

About Continental

With turnover of €33.3 billion in 2013, Continental is one of the world’s leading automotive equipment manufacturers. Continental supplies braking systems, powertrain and chassis systems and components, instrumentation, infotainment solutions, vehicle electronics, tyres and technical elastomers. It seeks to improve the safety of driving and contribute to sustainable mobility. Continental also has expertise in automotive communication networks. The company currently employs some 186,000 people in 49 countries. For more information, visit: www.continental-presse.fr

V-Traffic/Mediamobile media contacts
Agneta Ronceret – This email address is being protected from spambots. You need JavaScript enabled to view it. Tel +33 1 58 68 60 95

Continental media contact
Gaëlle Védrines – This email address is being protected from spambots. You need JavaScript enabled to view it. Tel +33 1 34 57 40 26